Notes from the making: Damilola Oke https://damilolaoke.com/blog.html Short, honest notes from Damilola Oke on decisions, failures and findings in inclusive design. en-gb The idea I killed: why Beyond Labels began as a different brand https://damilolaoke.com/thoughts/the-idea-i-killed.html https://damilolaoke.com/thoughts/the-idea-i-killed.html My first concept failed four tests: originality, evidence, clarity and relevance. Here is what replaced it. Inclusive design in practice What strangers wrote on a wooden card https://damilolaoke.com/thoughts/what-strangers-wrote-on-a-wooden-card.html https://damilolaoke.com/thoughts/what-strangers-wrote-on-a-wooden-card.html At the Deck of Triumphs installation, visitors wrote their own triumphs. This is what they chose to share. The stories behind the projects A logo from a wheelchair tyre and a bridge https://damilolaoke.com/thoughts/a-logo-from-a-wheelchair-tyre-and-a-bridge.html https://damilolaoke.com/thoughts/a-logo-from-a-wheelchair-tyre-and-a-bridge.html How the Beyond Labels logomark grew from two everyday shapes and the golden ratio. The stories behind the projects Wear your story: what clothing can say when labels cannot https://damilolaoke.com/thoughts/wear-your-story.html https://damilolaoke.com/thoughts/wear-your-story.html A QR code on each garment opens the wearer's own story. This is the thinking behind it. Inclusive design in practice Why sociology made me a better designer https://damilolaoke.com/thoughts/why-sociology-made-me-a-better-designer.html https://damilolaoke.com/thoughts/why-sociology-made-me-a-better-designer.html Sociology taught me to ask why before what. Here is how that shapes every brief. The stories behind the projects